Restaurant & QSR Expansion Report

Confident & Opens Another Miami Location……

montaditosLast week, Spanish quick casual chain, 100 Montaditos opened its latest restaurant in the United States in Miami Lakes, Florida.  The 1300 square foot location, which includes a 490 square foot patio and seating for about 50 guests, is in an open-air center at 6843 Main St.  In March, 100M Holding Inc., the parent company that operates the brand in the United States and 13 of its subsidiaries and affiliates filed for relief under Chapter 11 of the United States Bankruptcy Code in the United States Bankruptcy Court for the Southern District of Florida. The bankruptcy, which only involves the chain's Florida stores, is currently pending. As part of the company’s restructuring efforts, a new management team was appointed and is being led by Garcia Nieto, who previously served as the Franchise Development Director for 100 Montaditos in the U.S. and Latin America. As Managing Director, he is responsible for overseeing the operations of the company and the restructuring of its finances in the bankruptcy proceedings. He will also manage and support operations of the restaurants operated by 100 Montaditos franchisees. Throughout the process, existing locations in West Kendall, Midtown and Brickell as well as in Tampa, New York City and Washington D.C. remain open. “It is with great pride that we announce the opening of our newest U.S. location and demonstrate our commitment to the U.S. market, our customers and existing franchisees,” said Nieto. “We are confident that we will emerge from bankruptcy later this year and look forward to continue developing the Montaditos brand in the U.S.”  Introduced in Huelva, Spain in 2000, 100 Montaditos has grown into a chain of about 350 company-owned and franchised restaurants in Belgium, Chile, Colombia, Guatemala, Italy, Mexico, Portugal, Spain, and the United States serving the traditional Spanish Montadito sandwich, a crunchy, baked-to-order, tapas-sized roll in 100 variations and filled with authentic, high-quality tapa ingredients such as Serrano ham, chorizo and manchego cheese.

 


 

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CATEGORY:  Quick Casual

Chain Name:  100 Montaditos

Company Name:  Restalia Group

Street Address:  (U.S. Offices) 1450 Brickell Ave., Loft 9, Miami, Florida 33131

Telephone: 305/913-0099                           Fax:

Email: customercare@100montaditos.com    Website:  www.100montaditos.com

Menu Specialty:  Traditional Spanish baked-to-order tapas-sized roll  (Montadito)  filled with various ingredients, salads, Spanish wines, beers and authentic beverages such as sangria and calimocho, a blend of red wine and cola.

Introduced:   2000 near Huelva in southwestern Spain.  Entered the U.S. market  (Miami, Florida)  in early 2011.

No. of Locations:  350 restaurants in Belgium, Chile, Colombia, Guatemala, Italy, Mexico, Portugal, Spain, and the United States

Areas of Operation:  United States

Types of Locations:  Street locations, shopping centers, kiosks, etc.

Chain Type (corp., franchise, jv):  Corporate & Franchise

Size Req’d:  1500 to 2000 sq.ft.

Special Requirements (patio, drive-thru, etc):  Patio area, Minimum 24 ft frontage, Minimum 80,000 population within three miles

Contact Name: Ignacio Garcia Nieto - Managing Director (franchiseusa@100montaditos.com)

REAL ESTATE REPRESENTATIVE:

FRANCHISE REPRESENTATIVE:

PARENT Company:  Restalia Group, Madrid, Spain (tel: 902 197 494  fax: 91 351 90 03)

Related Chains:  La Surena, The Good Burger

Last Report:  Restaurant & QSR Expansion Report #139 Last Update:

NOTES, NAMES & NUMBERS: In March 2015, 100M Holding Inc., the parent company that operates the brand in the United States and 13 of its subsidiaries and affiliates filed for relief under Chapter 11 of the United States Bankruptcy Code in the United States Bankruptcy Court for the Southern District of Florida. The bankruptcy, which only involves the chain's Florida stores, is currently pending.

 

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