Restaurant & QSR Expansion Report

Eastward Bound……

pizzarevBased in Los Angeles, PizzaRev is a chain of ‘build-your-own’ quick casual pizza restaurants that gives its customers the opportunity to fully customize a personal-sized eleven inch pizza for one price. The franchise company currently has 14 corporate restaurants and seven franchise locations in operation in California, Texas, Utah and Minnesota with additional franchises under development across Washington, D.C. and twelve states. Continuing its eastern expansion, the chain has just reached an agreement with veteran Marc Phaneuf, Jr. and Marc Phaneuf, Sr. that will see the group open at least ten PizzaRev units throughout Boston in the next four years.“We were seeking a brand to complement the success of our casual dining restaurants, and after exploring several fast-casual pizza franchises, PizzaRev was the standout,” said Phaneuf. “The concept embodies everything that has made the fast casual dining segment so popular: quality food and a superior guest experience, without sacrificing speed.” The Phaneufs currently own and operate eight Hooters restaurants in Connecticut, Massachusetts and New York. This is the 14th franchise group PizzaRev has partnered with to expand the fast-casual pizza concept across the country. Introduced in 2012, PizzaRev offers homemade dough options, flavorful sauces, delicious cheeses, and over 30 fresh toppings with everything on display and assembled in front of the customer. The pizzas are then fired in a 900-degree, stone-hearth oven which produces a thin and crispy Roman-style pizza in just three minutes. PizzaRev locations generally operate in 2000 to 3000 square foot end cap or corner locations that offer at least 40 feet of frontage. Exclusive patios of 400 to 600 square feet are preferred for the 70-seat restaurants.


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CATEGORY:   Quick Casual

Chain Name:  PizzaRev

Company Name:  Pie Squared Pizza LLC

Street Address: 2535 Townsgate Rd., Unit 101, Westlake Village, California 91361   

Tel: 805/418-5202                                                 Fax:

Email:                               Website: www.pizzarev.com

Menu Specialty:

Introduced:  Partners Irv Zuckerman and Rodney Eckerman formed Pie Squared Pizza LLC in 2011 and in 2012 opened the first three PizzaRev restaurants in Los Angeles.

No. of Locations: Currently 14 corporate restaurants and seven franchise locations in operation, with additional franchises under development across Washington, D.C. and twelve states

Areas of Operation:  National

Types of Location:  End cap and/or corner units in centers, plazas, lifestyle projects, multi-plexes, etc. Minimum 20,000 population within one mile.

BusinessType (corp., franchise, jv):   Franchise

Size Req’d:  2000 to 3000 sq.ft.

Special Requirements (patio, drive-thru, etc):  Minimum 40 ft. frontage, 400 to 600 sq.ft. patio, Strong co-tenancy/anchors

Contact Name:  Irv Zuckerman – Partner, Co-CEO
Rodney Eckerman – Partner, Co-CEO
Mark Lyso, CFE – Vice President, Franchise Development
Jeff Zuckerman – Chief Marketing Officer
Robert Baek – Vice President, Business Development (805/418-5204 [email protected])
Naz Moin – Director Human Resources
Monica Rutkowski – Director, Marketing, Public Relations (805/418-5606 [email protected])

REAL ESTATE REPRESENTATIVES:

FRANCHISE REPRESENTATIVES:

PARENT COMPANY: Pie Squared Pizza LLC partnered with Buffalo Wild Wings LLC.

Related Chains: 

Last Report:  Restaurant & QSR Expansion Report #128  Last Update:

NOTES, NAMES & NUMBERS:

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