Introduced in late 2011, French Fry Heaven is a quick service gourmet French fry concept that specializes in its classic ‘Angels’ fries made from traditional Russet potatoes and its ‘Saints’, made from sweet potatoes. The fries are twice fried, to insure a crispy outside and tender inside, and served with over 50 spices, sauces and toppings. Founder Scott Nelowet came up with the concept while in Europe where he saw the popular street vendors serving the Belgian style thick cut twice fried fries with toppings. The initial French Fry Heaven was introduced at the Jacksonville’s Riverside Vegan Fest and followed by various other local festivals. Then, in October 2011, Nelowet opened the first permanent location at the St. John’s Town Center, also in Jacksonville. It was followed by two franchise locations in 2012, at a popular tourist spot on St. George St. in St. Augustine and the second at The Avenues Mall in Jacksonville. Presently there are about 14 French Fry Heaven locations in Colorado, Florida, Georgia, Maryland, Massachusetts, North Carolina, Ohio and Texas with about ten being in the East Coast area. The company reports that there are over 55 more franchised locations under development across the United States. In addition to kiosks in malls, French Fry Heaven can operate in as little as ten foot by ten foot spaces in non-traditional sites such as airports, colleges, casinos, boardwalks, theme parks, etc. that provide walk-by traffic. The specially designed enclosed fryer that is used in the units does not require venting.
CATEGORY: Quick Service
Chain Name: French Fry Heaven
Company Name: FFH Worldwide LLC
Street Address: 3304 Beach Blvd., Jacksonville, Florida 32307
Tel: 904/699-3975 Fax:
Email: [email protected] Website: www.frenchfryheaven.com
Menu Specialty: Belgian-style twice-fried Russet or sweet potato French fries with over 50 toppings, sauces and spices.
Introduced: Fall 2011 at St. John’s Town Center in Jacksonville, Florida.
No. of Locations: Currently there are about 15 locations in nine states. Ten locations are on the East Coast region.
Areas of Operation: National
Types of Location: Malls, Kiosks, Non-traditional sites such as casinos, colleges, airports, theme parks, entertainment centers, etc.
BusinessType (corp., franchise, jv): Franchise
Size Req’d: Approximately 10 ft X 10 ft or 400 sq.ft.
Special Requirements (patio, drive-thru, etc): Pedestrian traffic.
Contact Name: Scott Nelowet – Founder, Owner
REAL ESTATE REPRESENTATIVES:
FRANCHISE REPRESENTATIVES:
PARENT COMPANY: French Fry Haven LLC, Jacksonville, Florida
Related Chains:
Last Report: Restaurant & QSR Expansion Report #132 Last Update:
NOTES, NAMES & NUMBERS: