In mid-September, multi-unit franchisee Nick Patel will open his first of seven Salsarita’s Fresh Cantina at 5215 Windward Pkwy in Alpharetta, an affluent suburb of Atlanta, Georgia. The location is in the Windward Square in the former Uncle Maddio’s Pizza Joint location. Known for its custom burritos, tacos and five house-made salsas, Salsarita’s features an extensive menu of items made in accordance to authentic Mexican recipes. With experience in the restaurant industry as a multi-unit developer in the sandwich category, Patel has seen Salsarita’s growth throughout the country along with the growing demand for authentic Mexican cuisine made with the freshest ingredients. “Being able to introduce Salsarita’s to a market that demands the highest quality food is tremendously exciting,” said Patel. “It’s always satisfying to get in on the ground floor of a concept that’s sure to grow in coming years, and with Salsarita’s I see a business that’s primed for continued growth.” Founded in Charlotte, North Carolina in 2000 and acquired by franchise veteran Phil Friedman in 2011, Salsarita’s Fresh Cantina operates more than 75 locations in 18 states, including eight that are company-owned.
CATEGORY: Quick Casual
Chain Name: Salsarita’s Fresh Cantina
Company Name: Salsarita’s Franchising LLC
Street Address: 4601 Charlotte Park Dr., Suite 250, Charlotte, North Carolina 28217
Tel: 866/617-2572 Fax:
Email: sales@salsaritas.com Website: www.salsaritas.com
Menu Specialty: Made-to-order assortment of tacos, quesadillas and nachos, signature Casaritos, Mexican pizza-inspired Cantizzas as well as toppings, fillings and house-made salsas.
Introduced: In 2000 in Charlotte, North Carolina. Acquired by Salsarita’s Holdings LLC in mid-2011
No. of Locations: 75 in 18 states of which eight are corporately owned.
Areas of Operation: Focusing on Mid-Atlantic and Southeast regions. Plans to have about 300 nationwide in five to six years
Types of Location: Streets, plazas, freestanding and non-traditional such as colleges, airports, etc.
BusinessType (corp., franchise, jv): Franchise
Size Req’d: About 2500 sq.ft.
Special Requirements (patio, drive-thru, etc):
Contact Name: Phil Friedman – CEO
Chris Bailey – Vice President, New Business Development
Mark Cote – COO
Tim Carter – Vice President, Business Development
REAL ESTATE REPRESENTATIVES:
FRANCHISE REPRESENTATIVES:
PARENT COMPANY: Salsarita’s Franchising LLC, Charlotte, North Carolina
Related Chains:
Last Report: Restaurant & QSR Expansion Report #142 Last Update:
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