Wahlburgers, the quick casual burger concept introduced by Executive Chef Paul Wahlberg and his celebrity brothers Mark and Donnie Wahlberg have announced expansion plans in North America that will include new developments in Boston, Toronto and Philadelphia. Wahlburgers Restaurants has signed a franchise agreement with Hingham Associates LLC that will bring five Wahlburgers to the metropolitan Philadelphia area over the next several years. The franchise group is actively looking at sites and is targeting a late 2014 or early 2015 opening for its first restaurant. In addition, Wahlburgers is finalizing leases for two new restaurants in the metro and suburban Boston area. These include sites within Samuels and Associates' Fenway neighborhood development in Boston and in WS Development's Market Street Center in Lynnfield. Both restaurants are planned to be over 4200 square feet with large outdoor patios. The units will include full-serve and self-serve dining options, take-out service and a full bar. The company's partners in Toronto have announced a planned grand opening for the first Toronto restaurant in Summer 2014. The Toronto restaurant will be located at 46 Blue Jay Way, across from the Wayne Gretzky’s restaurant in the heart of Toronto's entertainment district. "We have spent the last two years carefully developing a successful and repeatable restaurant with our Hingham location, and we are now ready to begin expanding the business and the brand," said CEO Rick Vanzura. "We will continue to look for partners and multi-unit operators that can help us expand into new markets in a way that upholds the strength and standards of the Wahlberg brand." Located on Shipyard Dr. at The Launch at Hingham Shipyard in Boston, Wahlburgers serves lunch and dinner daily offering both fast casual and table service dining with a made-to-order fresh ground beef burgers, pure beef hot dogs, crispy fries, onion rings, tater tots and specialty frappes.
CATEGORY: Quick Casual & Full Service
Chain Name: Wahlburgers
Company Name: Wahlburgers
Street Address: The Hingham Shipyard, 19 Shipyard Dr., Hingham, Massachusetts 02043
Tel: 781/749-2110 Fax:
Email: Website: www.wahlburgers.com
Menu Specialty: Licensed restaurants with made-to-order fresh ground beef burgers, pure beef hot dogs, crispy fries, onion rings, tater tots and specialty frappes.
Introduced: At the Hingham Shipyard project in Boston in October 2011 by Chef Paul Wahlberg and celebrity brothers Mark and Donnie Wahlberg.
No. of Locations: One with units opening in Toronto, Philadelphia and Boston
Areas of Operation: North America
Types of Location: Downtown street front, Lifestyle projects, etc
BusinessType (corp., franchise, jv): Franchise
Size Req’d: 4000 to 6000 sq.ft.
Special Requirements (patio, drive-thru, etc): Patios
Contact Name: Rick Vanzura – CEO
Paul Wahlberg – Executive Chef, Co-founder
REAL ESTATE REPRESENTATIVES:
FRANCHISE REPRESENTATIVES:
PARENT COMPANY: Wahlburgers, Boston, Massachusetts
Related Chains:
Last Report: Restaurant & QSR Expansion Report #115 Last Update:
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