Restaurant & QSR Expansion Report

Authentic Brazilian in Central Florida Mall

In late June, Brazilian steakhouse Rodizio Grill opened its second location in Florida and its first in Melbourne in East Central Florida. "With the success of our first store in Florida, opening a second seemed like the right choice,” said Vice President, Development David Knighton. “We are confident this fun and festive concept will resonate with the community."  The unit is located inside the Melbourne Square Mall, next to the main entrance. Valet is complimentary and the full service restaurant includes a large patio with several TVs, an indoor Club Room for large private events including family celebrations, corporate events, etc. The Melbourne restaurant is owned and operated by local restaurateurs and the chain’s other Florida restaurant is on East Gregory St. in Pensacola. Reportedly the first authentic Brazilian style steakhouse in the United States, it features an  all-inclusive menu with unlimited appetizers, over 30 gourmet salads, and more than 15 rotisserie grilled meats and grilled items, served tableside by Brazilian Gauchos. With the opening, the franchise chain operates 16 restaurants in twelve states.  Later in the Summer, the chain will open its first ‘ground-up’ location in McAllen in Southern Texas, its second in that state.

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CATEGORY: Casual Restaurant/Themed

Chain Name:  Rodizio Grill, The Brazilian Steakhouse

Company Name: Rodizio Grill

Street Address: 7370 Creek Rd., Suite 101, Sandy, Utah  84093

Telephone: 801/567-0500                             Fax:  801/567-0501

Email:  info@rodiziogrill.com & franchising@rodiziogrill.com      Website:    www.rodiziogrill.com

Menu Specialty:  Brazilian steakhouse menu, seasoned grilled meats served tableside from three foot meat skewers, appetizers, salads, desserts, etc.

Introduced: 1995 in Colorado

No. of Locations:  16 locations in Colorado, Florida, Massachusetts, Minnesota, Nebraska, New Jersey, Ohio, Pennsylvania, Tennessee, Texas, Utah, Wisconsin.

Areas of Operation:  United States

Types of Locations: 

Chain Type (corp., franchise, jv):  Franchises

Size Req’d: 

Special Requirements (patio, drive-thru, etc): 

Contact Name:  Ivan Utrera, Founder
David Knighton, Vice President, Development
Aymara Jimenez, Marketing Supervisor

REAL ESTATE REPRESENTATIVE:

FRANCHISE REPRESENTATIVE:

Related Chains: 

Last Report: Restaurant & QSR E-News #118    Last Update:

NOTES, NAMES & NUMBERS:

 

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