Dubai, UAE-based quick service food chain Just Falafel has announced plans to open up to 160 outlets across the United States and Canada over the next five years. The seven year old franchise concept reports that it has secured partnership relationships to open locations in New York City, New Jersey, San Francisco, Kentucky and Toronto.  The company has identified units on Paseo Padre Pkwy in Fremont, California, on Lexington Rd. in Louisville, Kentucky and on Bay St. in downtown Toronto to open soon.  Launched in 2007, the chain presently operates 48 restaurants in about ten countries in the Middle East, United Kingdom and Turkey. The restaurants can range in size from 325 to 3000 square feet, depending on the site and availability. The restaurants offer a vegetarian menu based on the falafel, a deep fried balls of high-quality fava beans, chick peas, chia seeds, onions and garlic with a special blend of spices.  The restaurants offer falafel sandwiches for various tastes, a breakfast menu, salads, etc. According to recent reports in the Gulf Business News, Just Falafel has hired the former Burger King executive Jim Joy as the chief executive of Just Green Restaurants, Just Falafel’s exclusive developer for New York.

CATEGORY:   Quick Service

Chain Name:  Just Falafel

Company Name:  Just Falafel

Street Address:    1906 Marina Plaza, P.O. Box 127866, Dubai Marina, Dubai UAE

Tel:    +971 4 379 2555                     Fax:  +971 4 392 7765

Email:                                                                                   Website:    www.justfalafel.com

Menu Specialty:  Deep fried falafels made with high-quality fava beans, chick peas, chia seeds, onions and garlic with a special blend of spices. Various falafel sandwiches, a breakfast menu, salads, etc.

Introduced:  2007 in Dubai, UAE, Started franchising in 2011

No. of Locations:  About 48 restaurants in ten countries.

Areas of Operation:  Commitments for over 700 locations globally. Plans 160 in the United States and Canada over five years. Plans 200 in the United Kingdom over five years.

Types of Location:  Street, plaza, etc.

BusinessType (corp., franchise, jv):   Franchise

Size Req’d:  Can range from 325 to 3000 square feet depending on market and availability.  A combination over take out and eat-in formats averaging about 500 square feet

Special Requirements (patio, drive-thru, etc):

Contact Name:  Fadi Malas – CEO

Mohamad Bitar – Founder & MD

Khaled Mersi – Chief Business Officer, Chief Corporate Governance Officer

Neerja Gupta – CFO

Maisa Mannila – Marketing Director

Hussein El Reda – Strategy Execution Manager

Carly Arzeen Young – Franchise Communications Manager

Rachel Morton – Business Development Manager

Sara Ali – HR & Admin Manager

Ehab Warda – Operations Manager

REAL ESTATE REPRESENTATIVES:

FRANCHISE REPRESENTATIVES:

PARENT COMPANY: Just Falafel, Dubai, UAE

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Last Report:    Restaurant & QSR Expansion Report #109     Last Update: