Immediately after announcing a re-branding that includes a new brand name and restaurant prototype that will emphasize the fresh-off-the-grill wraps, sandwiches and bowls, the Atlanta-based quick service concept Great Wraps Grill reports that it is seeking franchisees in New Jersey. The brand is seeking franchise partners to operate its food court locations Cherry Hill Mall in Cherry Hill and Bridgewater Commons Mall in Bridgewater. Great Wraps Grill is reportedly the first restaurant chain in America to offer hot, wrapped sandwiches. Today, the 26-year old franchise chain operates over 80 restaurants in 18 states featuring a menu of hot wraps, gourmet sandwiches, bowls, frozen smoothies, etc. Addressing the difficulties independent operators have in securing prime mail locations, Mark Kaplan, CEO and Chairman of Great Wraps Grill, explains, “Over the years, premium malls have reached out to us looking to fulfill a void in the mall food court environment, particularly with a restaurant concept that offers a balance between craveable comfort food and healthy menu options. With Great Wraps Grill, we are able to meet this consumer demand by offering menu items that are fresh and cooked on the grill for each customer.” In addition, earlier in the year, the company reported that franchisee Fred Gamble and partners were planning to open a Great Wraps in the metro Boston area. It would be the chain’s first in Massachusetts and Gamble is planning to add more units in the New England region in the future.
CATEGORY: Quick casual
Chain Name: Great Wraps Grill
Company Name: Great Wraps Inc.
Street Address: 4 Executive Park East, Suite 315, Atlanta, Georgia 30329
Tel: 888/489-7277 & 404/248-9900 Fax: 404/248-0180
Email: comments@greatwraps.com Website: www.greatwraps.com
Menu Specialty: Fresh wrap sandwiches, Panini and bowls made with fresh ingredients, and in-house sauces, spice blends and dressings, salads, smoothies, etc.
Introduced: Introduced in 1989
No. of Locations: Over 80 locations in 18 states
Areas of Operation:
Types of Location: Shopping centers and plazas, Food courts, Office buildings, Malls, Airports, etc.
BusinessType (corp., franchise, jv): Franchise
Size Req’d: Primarily food courts
Special Requirements (patio, drive-thru, etc): Daytime population, High traffic main arteries, Near businesses, medical, government offices, colleges, etc.
Contact Name: Mark Kaplan – Chairman, Co-founder
Bob Solomon – President, Co-founder
Matthew DeBusk – Vice President, Brand Development (franchise@greatwraps.com)
Drew Garverick –Director Operations
Jackie Bak – Restaurant Development Manager
Kristen Sudut – Field Marketing Manager
REAL ESTATE REPRESENTATIVES:
FRANCHISE REPRESENTATIVES:
PARENT COMPANY: Great Wraps, Atlanta, Georgia
Related Chains:
Last Report: Restaurant & QSR Expansion Report #130 Last Update:
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