Restaurant & QSR Expansion Report

Seeks New Partners in FL & TX….

Raw juice bar and hand-crafted smoothie franchise Juice It Up! has its sights set on steady expansion throughout the southern states, specifically Texas and Florida, and is seeking franchisees. “We’ve done our due diligence in Orlando and Dallas, and these markets in particular are ripe for the Juice It Up! concept, which features a full raw juice bar and delicious, good-for-you smoothie options,” said Vice President, Business Development Carol DeNembo. “All we need now are the right partners who are passionate about our brand and eager to apply our proven formula for success to help fuel the healthy and active lifestyles of area residents.”  Currently there are more than 80 Juice It Up! locations in five states and the chain is on track to open at least 20 new locations by the end of 2015.  The units feature fresh-squeezed juices, blended-to-order real fruit and veggie smoothies and nutrient rich superfruit bowls. All new locations will feature the chain’s updated décor package and the new ‘Bowl Bar’ where fresh ingredients are on display and guests can see their Superfruit Açaí and Pitaya Bowls, along with blended Fusions and Smoothie Bowls created right in front of them. The brand is currently awarding a variety of franchise agreements including area development, single unit, and non-traditional opportunities such as college campuses, airports and gyms across the United States.

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CATEGORY:  Quick Service

Chain Name:  Juice It Up!

Company Name:  LLJ Franchise LLC

Street Address:  17915 Sky Park Circle, Suite J, Irvine, California 92614  

Tel:  888/705-8423 & 949/475-0146     Fax: 949/475-0137

Email: information@juiceitup.com   Website:  www.juiceitup.com   

Menu Specialty: Smoothies and fresh raw juices with several proprietary blends

Introduced:  Introduced in 1995 in Southern California

No. of Locations:  Over 80 units in California, Arizona, New Mexico, Oregon, and Texas

Areas of Operation:  National

Types of Location: Malls, plazas & non-traditional sites such as college campuses, airports and gyms

BusinessType (corp., franchise, jv):  Franchise

Size Req’d:  1000 to 1500 sq ft.  and food court or kiosk for non-traditional sites from 180 to 800 sq. ft.

Special Requirements (patio, drive-thru, etc): Remote storage space for smaller units.

Contact Name:  Frank Easterbrook - President, CEO, Balboa Brands Inc.
Carol DeNembo – Vice President, Marketing, Balboa Brands Inc.
Marcus Skinner – Franchise Development Manager, Balboa Brands Inc
Laina Sullivan – Vice President Franchising, Real Estate Development, Juice It Up
Rachel Turney – Director, Marketing, Balboa Brands Inc.

REAL ESTATE REPRESENTATIVES:

FRANCHISE REPRESENTATIVES:

PARENT COMPANY: Balboa Brands Inc., Irvine, California (949/263-9855

Related Chains: 

Last Report: Restaurant & QSR Expansion Report #140   Last Update:

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