Restaurant & QSR Expansion Report

Social Media Points the Way

Themed casual wings restaurant chain Quaker Steak & Lube is targeting the Orlando, Florida market and is looking for qualified franchisees. The Orlando market was identified earlier this year, when the chain launched the ‘I Want My Quaker Steak & Lubesocial media campaign, where Facebook fans voted where the chain should grow next.  John Longstreet, Quake Steak & Lube’s president, CEO explains that the eight week program resulted in the franchise campaign. “We are now looking for passionate franchisees to help make this a reality,” he adds. Presently, the chain has more than 60 locations across 18 states and Canada. Having experienced significant growth in 2012 with eleven restaurant openings, a 22 percent increase from the previous year, Longstreet also notes that the company is well on its way to doubling its footprint in the United States.  Presently Quaker Steak & Lube operates one unit in Florida in the Clearwater area.  Along with its unique decor, including gas station memorabilia, classic cars, motorcycles, race cars and Corvettes suspended from the ceilings, the restaurants features a chicken wing menu with more than 25 sauces.

 

header2

 

CATEGORY: Casual Restaurant/Themed

Chain Name:  Quaker Steak & Lube

Company Name: Quaker Steak & Lube

Street Address: 101 Chestnut St., Sharon, Pennsylvania 16146

Telephone: 724/981-3123         Fax:  724/981-5946

Email:                                                     Website:    www.quakersteakandlube.com

Menu Specialty:  Chicken wings with more than 20 different sauces, burgers, ribs, steaks, salads, sandwiches, kid’s meals, signature beverages, etc.

Introduced: 1974 in Sharon, Pennsylvania

No. of Locations:  Over 60 restaurants in about 20 states, one in Toronto, Ontario

Areas of Operation:  United States, Canada

Types of Locations:  Freestanding, Pad Sites, Conversions, Non-traditional sites

Chain Type (corp., franchise, jv):  Franchises

Size Req’d:  5700 to 8700 square feet

Special Requirements (patio, drive-thru, etc):  Patio area

Contact Name:  George ‘Jig’ Warren & Gary ‘Moe’ Meszaros, Co-founders

John Longstreet, President, CEO

J. Barris, Customer Service  (jbarris@thelube.com)

Marla Pieton, Media Relations (mpieton@thelube.com)

REAL ESTATE REPRESENTATIVE:

FRANCHISE REPRESENTATIVE:

Related Chains: 

Last Report:    Restaurant & QSR Expansion Report #106    Last Update:

NOTES, NAMES & NUMBERS:

 

 

 

s2Member®